An understanding of the elements and principles of design
What is the difference between elements and principles?
Elements are what you put on the screen principles are how you organize elements
Name the six (6) elements of design.
Line, shape/form, space, texture, value, and color
What can lines aid in, when alone or combined with other lines or shapes
Readability, apperance, and message of the design
Which lines suggest a feeling of rest? Why do you think?
Horizontal lines because they stay the same
Vertical lines communicate a feeling of what? Why do you think?
Loftiness because they are going up
What lines suggest a feeling of movement? Why do you think?
Diaginal lines because they are moving up and over
Soft, shallow curved lines suggest what? Why do you think?
Comfort, saftey, and relaxation because it is soft and curved and safe
These lines suggest confusion and turbulence? Why do you think?
Deep acute curves because the are sharp and rapid
What element defines a specific area of space?
shape
What is the difference between two dimensional shapes and three dimensional shapes?
A 2d shape has width and height a 3d shape has depth width and height
Describe the difference between geometric shapes and organic shapes?
Geometric shapes are structured and symmetric organic shapes are irregular and fluid
What are abstract shapes?
Stylized/ simplified versions of natural shapes
Which basic shape projects an attitude of honesty or equality?
honesty
What do triangles suggest?
Action, stability
Circles convey feelings of what?
protection
Describe positive space and negative space?
Positive space is area contains elements
Negitive space is area around elements
What is texture?
Surface of design
Incorporating texture into a design can help do what?
Richness and depth
What is value?
Degree of light and dark
What is another name for value?
tone
What can the element of color do when incorporated into a design?
It can convey moods, create images, attract attention, and identify objects
Surface of design
Incorporating texture into a design can help do what?
Richness and depth
What is value?
Degree of light and dark
What is another name for value?
tone
What can the element of color do when incorporated into a design?
It can convey moods, create images, attract attention, and identify objects
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